Crypto Faucets may be the new, cheap alternative to traditional sources of paid website traffic.
If I told you I had access to a list of cheap micro websites that;
Get approximately 1k organic visitors every month
Sorry, repeat visitors
Who has a vested financial interest in the success of these sites
With all the same benefits of partnering with a micro-influencer
Where the traffic is already vetted to keep out fake accounts and bots
And you can negotiate ridiculously low advertising prices – $0.006 CAD/visitor and a fee to help keep the site running
You might think I’m lying or drafting a wishlist. But, I’m not. Crypto Faucets have been around for years and are extremely popular in certain community circles.
SO, WHAT IS A CRYPTO FAUCET?
Crypto Faucets are websites or applications where users complete simple tasks to claim tiny amounts of a specific Crypto Coin, i.e. Banano, from a larger pool of available tokens.
These tasks can be as simple as completing a Captcha or as involved as sending out a tweet, signing up to a Swagbucks-type platform to complete surveys or anything in between.
Because of their small earning potential, Crypto Faucets exist solely to expose new users to the crypto world without investing anything and to test the distribution of new tokens.
And they are so popular there are hundreds of subreddits solely dedicated to compiling lists of the most active and reliable Faucets for popular coins.
However, the Faucets I see with the most marketing potential are community-run, “easy claim” microsites.
HOW YOU CAN SAVE MONEY ON ADVERTISING
Ironically, the biggest weakness of community-run Faucets could be their greatest strength as a cheap advertising platform.
Most Faucets already have built-in measures to prevent bot attacks from draining the ‘pool’ of money available for legitimate users to claim.
However, these money pools are entirely community funded. So, once the Faucet runs dry, these viral sites can fold virtually overnight.
While community members are encouraged to make Faucet donations, the ‘take a penny, leave a penny’ situation is infamously unreliable, which is where you come in.
A typical payout from a Banano Faucet per user is something like 0.01BAN to 0.07BAN on a daily or weekly basis. At the current market value, that’s about $0.00006CAD per visitor.
If you were to pay one of these sites for advertising space, you’d be paying a fee to help devs keep the site running and a contribution for the pool to keep the Faucet from ‘drying up.’
You could pay anywhere from $3000 – $7000 per month for Google Adsense across a wide variety of sites without knowing where your ads will end up.
Or you could negotiate a deal with Faucet owners. I highly doubt Faucet devs would say no to an extra $50 – $500 monthly in exchange for ad space.
WHO IS ADVERTISING ON CRYPTO FAUCETS FOR?
The key to any successful ad campaign will always be the content. If you have created something that adds value and tells site visitors exactly what’s in it for them, you will drive traffic.
However, it’s worth noting that people who know what a Faucet is and where to find them are generally somewhat tech-savvy and can be from just about anywhere in the world.
If you’re interested in partnering with a Faucet, ask the site manager for a breakdown of their user demographics or find a knowledgeable ad agency to broker a deal within your budget for you.